Is cloud-based video management a fit for retail physical security? Here’s when it makes sense…

A multi-location retail security solution typically comes down to two components: (1) use hardware and software to prevent loss and (2) make it cost effective. In the past, these two needs have pushed against one another — the more effective the loss prevention, the higher the price of the hardware, software and services needed.

Now, with the adoption of cloud solutions for physical security these two targeted needs are becoming more closely aligned. In other words, the best technology is improving effectiveness and getting less expensive in certain scenarios.

Are cloud-based solutions right for your enterprise? Brian Freeman, National Sales Manager with Prime Communications Inc. (PCI), said it depends. “Using cloud applications for physical retail security is not right for everyone. The common belief is that everybody’s doing everything in the cloud, but there is a point where the technology is prohibitive based on the size of the deployment.”

This article discusses the benefits of cloud-based video management for physical retail security, explains how it works, and provides three scenarios to help you visualize how such a system might be used in your operation.


Workplace Violence: Policy + Plan + Practice = Prevention

Over the space of 24 hours in September 2018, the people of Maryland suffered three unrelated violent workplace events at a software company, a municipal building and a distribution center. Lives were lost, and businesses were disrupted in profound ways. It was a grim reminder of an apparent rising rate of workplace violence. Many companies, perhaps yours included, now have workplace violence plans in place – or do they really?

If you have a plan, no matter what industry you are in, chances are it’s not enough. Read on to find out what you are probably missing and learn how to confidently protect your employees and customers. Is it worth your time to analyze your plan and make adjustments? Because lives could be at stake, we suggest it is.


The New Normal: Designing Security to Fight Organized Retail Crime

Bold, well-orchestrated – sometimes violent – organized retail crime (ORC) has reached a new level of intensity. That means loss prevention and asset protection also must rise to new heights. Fortunately, new technologies make it possible to more effectively reduce shrinkage and improve asset protection.

The FBI now estimates ORC losses at more than $30 billion per year. The National Retail Federation polled members in 2017, and 95% said they had been victimized by organized theft and fraud operations, with costs rising to more than $700,000 for every $1 billion in sales.

The key to understanding the ORC new normal is to think like the members of these criminal teams. This article explores who they are, actions they may take and why, as well as fraud detection and security strategies likely to become lasting solutions:  better inventory management, security systems integration all the way to the shelf level, working backwards towards solutions, and establishing open-architecture digital security systems to save time and money.


Improve Customer Experience & In-Store Sales in 5 Steps

 

1. Customer Flow

The first step in improving customer experience is understanding how customers are moving through your store. In-store traffic counters can identify the flow of traffic and pinpoint how customers are entering, exiting, and moving around your store. By utilizing the foot traffic to your advantage you can better understand what brings shoppers into your store. The shopper traffic data allows marketing to see what promotions are working and ones that don’t. Understanding the trends in footfall can improve the overall customer experience.

Traffic Counter

Traffic Counter